Mosaic Types

Mosaic is a classification developed by Experian and designed to describe typical characteristics of local neighbourhoods. Each postcode is classified into one of 61 different types, each of which has a description of the typical type of person living at that location, based on the demographic and economic characteristics of the area and taking into account things like shopping habits, culture and lifestyles.

Mosiac Categories

• Group A: Symbols of Success
  • Type A01: Global Connections
  • Type A02: Cultural Leadership
  • Type A03: Corporate Chieftains
  • Type A04: Golden Empty Nesters
  • Type A05: Provincial Privilege
  • Type A06: High Technologists
  • Type A07: Semi-Rural Seclusion

• Group B: Happy Families
  • Type B08: Just Moving In
  • Type B09: Fledgling Nurseries
  • Type B10: Upscale New Owners
  • Type B11: Families Making Good
  • Type B12: Middle Rung Families
  • Type B13: Burdened Optimists
  • Type B14: In Military Quarters

• Group C: Suburban Comfort
  • Type C15: Close to Retirement
  • Type C16: Conservative Values
  • Type C17: Small Time Business
  • Type C18: Sprawling Subtopia
  • Type C19: Original Suburbs
  • Type C20: Asian Enterprise

• Group D: Ties of Community
  • Type D21: Respectable Rows
  • Type D22: Affluent Blue Collar
  • Type D23: Industrial Grit
  • Type D24: Coronation Street
  • Type D25: Town Centre Refuge
  • Type D26: South Asian Industry
  • Type D27: Settled Minorities

• Group E: Urban Intelligence
  • Type E28: Counter Cultural Mix
  • Type E29: City Adventurers
  • Type E30: New Urban Colonists
  • Type E31: Caring Professionals
  • Type E32: Dinky Developments
  • Type E33: Town Gown Transition
  • Type E34: University Challenge

• Group F: Welfare Borderline
  • Type F35: Bedsit Beneficiaries
  • Type F36: Metro Multiculture
  • Type F37: Upper Floor Families
  • Type F38: Tower Block Living
  • Type F39: Dignified Dependency
  • Type F40: Sharing a Staircase

• Group G: Municipal Dependency
  • Type G41: Families on Benefits
  • Type G42: Low Horizons
  • Type G43: Ex-industrial Legacy

• Group H: Blue Collar Enterprise
  • Type H44: Rustbelt Resilience
  • Type H45: Older Right to Buy
  • Type H46: White Van Culture
  • Type H47: New Town Materialism

• Group I: Twilight Subsistence
  • Type I48: Old People in Flats
  • Type I49: Low Income Elderly
  • Type I50: Cared for Pensioners

• Group J: Grey Perspectives
  • Type J51: Sepia Memories
  • Type J52: Childfree Serenity
  • Type J53: High Spending Elders
  • Type J54: Bungalow Retirement
  • Type J55: Small Town Seniors
  • Type J56: Tourist Attendants

• Group K: Rural Isolation
  • Type K57: Summer Playgrounds
  • Type K58: Greenbelt Guardians
  • Type K59: Parochial Villagers
  • Type K60: Pastoral Symphony
  • Type K61: Upland Hill Farmers